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IMEX Frankfurt FRESH Dinner Registration is now open! 60 participants already registered!



FRESH dinner is the place where you meet others with an interest in the content side of meetings. You will have the opportunity to meet meeting planners, meeting designers, facilitators, ROI specialists, technology suppliers, actors etc. Our last dinner at IMEX Frankfurt was a great success and was sold out with more than 120 people.

We are an operational industry and it is time to embrace that.

For over a decade we now have heard about the ‘seat at the table’, ‘strategic meeting management’, ROI etc.  All very interesting topics, but the vast majority in the meetings industry have not walked far with these things.
 
I believe that the explanation is simple: Meeting planning is an operational world and the hearts and minds of the people are not into C-level stuff.

Give Participants Time to Talk

It is a common error, and one that I made early in my career. Because bringing participants together is so costly to the company, and because it happens so infrequently, there is a natural tendency to cram as much information as possible into the available time.

Superevent-The ultimate app to power all your events. IMEX Fresh Dinner App sponsor



We started Superevent because we noticed that meeting people and networking is increasingly   becoming the main reason to attend professional events, while the content is the shared interest that connects us.

This got us thinking, because the networking tools that organizers provide are non-existent or basic at best.
When was the last time you got access to the attendee
list? Or did you not…

With Superevent we aim to provide the best tools to facilitate (professional) meetings and events, for all stakeholders.

Webges:software and services for conference organizers

WEBGES provides a complete modular solution with a proven software platform and efficient services to manage: Member Management, Registration, Program and Presentation Distribution.

TapCrowd: Connecting the online and physical world through mobile.

Mobile communications platform


The TapCrowd app building platform allows event organisers to easily create a professional mobile app for their event. The platform offers all necessary functionality to offer the best mobile event app available today to your visitors. Updating content or changing the look and feel of your app is easy as pie. Updates are live instantly!

For trade shows, conferences and corporate events

Content is not Education by MidCourse Corrections

Let’s get one thing straight: Content is not education!
If content was education, then all of us would be very knowledgeable because we have information at our fingertips through the internet.

But content is not education. Just as information and data is not education.

Offering Content Is Not Enough

People attend conferences for two primary reasons:

1. Education

2. Networking

The evolution of Meeting Formats, the rebirth of the Campfire Meeting

Long ago we had meetings around a campfire. A small group of people in a circle, listening to stories, debating, conversing, learning from each other.
Much later, in more recent ages, only the rich and powerful could talk to larger groups, armies and other audiences.
And even more recently, thanks to sound equipment, we all can afford to address a public, larger than the campfire crowd.

App Aptitute: Choosing the Best App for your Conference or Event by Brad Neuman

Websites designed for mobile devices are popular ways to share information with attendees. However, understanding the differences between, native, web-based and hybrid mobile apps are essential in choosing the right technology for your event or conference.

A web app is an application accessed through a devices browser and is limited by the functionality of the mobile browser. In contrast, a native app is downloaded onto the device, loading all pages/documents when the app is installed thus eliminating the need for a network to view content.

Aligning Conference Schedules With Neuroscience To Avoid The Attendee Overwhelm Epidemic

Too many conferences foster attendee information overload.

The plethora of presenters pushing information at warp speeds cause fragmented attention, overburden brains and data excess.

It’s a silent epidemic that cause stagnate mental engagement. And our conference schedules stretch attendees in ways that may have bigger implications than just unhealthy eating. They cause mental disconnection.

Seven Activities That Promote Good Mental Habits

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